COMMUNICATION DESIGN
- Branding & Identity
(Visual Identity Scheme > New Brands / Products / Services)
Cutie and Boo Brand Identity and Extension - Cutie and Boo
Cutie and Boo
Baby Blue Elephant
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Entry Title:
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Cutie and Boo Brand Identity and Extension |
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Brand:
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Cutie and Boo |
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Client:
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Cutie and Boo |
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Entrant Company:
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The Nouveau Studio (TNS) |
| Yes: |
we are sending the envelope, letterhead, business card, thank you card and the gift card. |
| Description: |
For the Cutie & Boo brand identity, TNS approached the project with a dual focus: appealing to both the end-users—children—and the decision-makers—parents. Understanding that parents, especially mothers, are the primary buyers, the team balanced playful design elements with a refined visual language that resonates with an adult audience. The brand identity was carefully developed to be lively and engaging, capturing the essence of childhood wonder while maintaining a level of sophistication that aligns with parental expectations. |
| Company Credits: |
The Nouveau Studio (TNS) |
| Individual Credits: |
Punit Jain |
| Individual Credits: |
Srishti Agarwal |
| Individual Credits: |
Anushka Jariwala |
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