Communication Design
Branding & Identity
New Brand Identity > Micro, Small & Medium Enterprise
COMMUNICATION DESIGN - Branding & Identity (New Brand Identity > Micro, Small & Medium Enterprise)
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Roots and Sky - A sanctuary etched in Earth & Ether
Brand: Roots and Sky
Client: Roots and Sky
Entrant: VOLUME
The First List
| Entry Title: | Roots and Sky - A sanctuary etched in Earth & Ether |
|---|---|
| Brand: | Roots and Sky |
| Client: | Roots and Sky |
| Entrant Company: | VOLUME |
| Yes: | Storyboard for the branding. |
| Description: | Roots and Sky was born from a simple, resonant idea, that true luxury should be calming and rooted in nature, that it should be made with earth and ether. Created as a retreat brand, it was shaped to feel slow, spacious and steady. A place that holds you with intention, offering quiet rather than noise. The goal was to design a visual and spatial identity that feels grounded in the land, yet open to the sky. Not a brand that speaks of indulgence, but of belonging. Something that feels timeless the moment you arrive. The name held the brand’s philosophy. Roots, to ground you. Sky, to let you drift. Together, they spoke of balance. Of places where you feel still, yet open. A softened octagon formed the base. Layered lines suggested rooted networks and radiant light. At its centre, a bird in quiet mid-flight, suspended. A long breath between moments. The colour palette was calm and natural. Typography was gentle. Layouts held space. The tone was quiet and steady. The identity doesn’t perform luxury. It understands it. A retreat shaped by grace, intention, and presence. Made with earth and ether. Grounded, expansive and quietly alive. |
| Company Credits: | VOLUME |