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COMMUNICATION DESIGN - Production Design (Films > Animated Film)
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Chickmangloo – Road Safety Campaign
Brand: Jiostar India Pvt Ltd
Client: Jiostar India Pvt LTD
Entrant: Jiostar India Pvt Ltd
Blue Elephant
| Entry Title: | Chickmangloo – Road Safety Campaign |
|---|---|
| Brand: | Jiostar India Pvt Ltd |
| Client: | Jiostar India Pvt LTD |
| Entrant Company: | Jiostar India Pvt Ltd |
| Description: | Chickmangloo – Road Safety Campaign MTV has always stood out for its ‘eye-openers’, even when it comes to topical campaigns. To continue that spirit, we decided to do something different for Road Safety Week. We married the chicken from the infamous idiom ‘Why did the chicken cross the road?’ with every rule-flouting character one would find on Indian roads. Introducing Chickmangloo Chickmangloo struts down roads, breaking rules left and right, talks in local lingo, has the same mannerisms & gestures… exactly how you’d have seen others when out on the street. Partnering with the NGO ArriveSafe for this noble cause, we exaggerated true Indian nuances to hilarious levels and gave typical-arrogance-on-the-road a face and a name - Chickmangloo. Right from scripting to character design, model making, stop-motion animation and sound design, everything was done in-house. |
| Company Credits: | Jiostar India Pvt Ltd |
| Individual Credits: | Creative head, OAP – Sofia Subuhi |
| Individual Credits: | Director: Niwesh Gurung |
| Individual Credits: | Script & Concept: Souveek Adhikary |
| Individual Credits: | Art Director: Saurabh Mail |
| Individual Credits: | Sound Design: Doyle Soares |
| Individual Credits: | Producer: Saddam Sheikh |
| Individual Credits: | VO: Vivek Doshi |
| Individual Credits: | Art & Production: Laukik Golatkar Nikhil Lopes Sameer Ahmed Siddharth Bhatnagar Amol Urankar Gangadhar Jadhav Ganesh Mallipeddi Sachin Khedekar harshal bhot |
