Communication Design
Illustration For Design
Printed Material
COMMUNICATION DESIGN - Illustration For Design (Printed Material)
JPG
PDF
Tally World
Brand: Tally Solutions
Client: Tally Solutions Pvt Ltd
Entrant: BMEG Pvt Ltd
Baby Blue Elephant
| Entry Title: | Tally World |
|---|---|
| Brand: | Tally Solutions |
| Client: | Tally Solutions Pvt Ltd |
| Entrant Company: | BMEG Pvt Ltd |
| Confirm: | Presentation Board |
| Physical media is required for your entry please confirm you will be sending.: | 105781 |
| Description: | Disclaimer: Everything you see here is hand drawn. Nothing artificial about it :) Tally’s cultural upgrade came in four bold strokes: Honour, Nurture, Master, Create, its core values. Designed in Tally’s signature black and red, the illustrations retained a warm, hand-rendered texture. Each material carried a value driven story like the bottle illustrating "Master" through a water-inspired dive into the depths, or the laptop sleeve capturing "Create" by celebrating the act of building something new, making every item purposefully customised to the value it represented. These everyday objects became visual reminders of purpose, helping internalise values not just through reading or seeing, but through tactility. |
| Company Credits: | BMEG Pvt Ltd |
| Individual Credits: | Anto Noval (Chief Creative Officer, BMEG Pvt Ltd) |
| Individual Credits: | Vinayachandran T (Senior Design Director, BMEG Pvt Ltd) |
| Individual Credits: | Vibeesh TC (Creative Director, BMEG Pvt Ltd) |
| Individual Credits: | Jaseer K P (Creative Director, BMEG Pvt Ltd) |
| Individual Credits: | Anubhav Sinha (Lead - Graphic Designer, BMEG Pvt Ltd) |
| Individual Credits: | Sahiba Singh (Senior Graphic Designer, BMEG Pvt Ltd) |
| Individual Credits: | Shrutika Chaudhary (Assistant Manager - Strategy, BMEG Pvt Ltd) |
| Individual Credits: | Pooja Gandhi (Assistant Vice President - Brand Strategy, BMEG Pvt Ltd) |
| Individual Credits: | Amita Tandel (Graphic Designer, BMEG Pvt Ltd) |
| Individual Credits: | Anushka Agrahari (Graphic Designer, BMEG Pvt Ltd) |
| Individual Credits: | Neeraj Shrivastav (Senior Creative Director, BMEG Pvt Ltd) |
| Individual Credits: | A Sathya Narayanan (Visual Designer, BMEG Pvt Ltd) |
| Individual Credits: | Shriya Sasikumar Nair (Copy Writer, BMEG Pvt Ltd) |
| Individual Credits: | Arun Jayaprakash (Copy Supervisor, BMEG Pvt Ltd) |
| Individual Credits: | Arindam Goswami (Senior Copy Writer, BMEG Pvt Ltd) |
| Individual Credits: | Neha Kapoor (General Manager - Brand Services, BMEG Pvt Ltd) |
| Individual Credits: | Andy Charles (Chief Executive Officer, BMEG Pvt Ltd) |
| Individual Credits: | Jayati Singh (Chief Marketing Officer, Tally Solutions Pvt Ltd) |
| Individual Credits: | Omkar Sardessai (Head - Brand & Communications, Tally Solutions Pvt Ltd) |
| Individual Credits: | Elizabeth Paul (Senior Specialist - Brand and Communications , Tally Solutions Pvt Ltd) |
