Communication Design
Illustration For Design
Advertising
COMMUNICATION DESIGN - Illustration For Design (Advertising)
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Chaos to Cakewalk
Brand: Tally Solutions
Client: Tally Solutions Pvt Ltd
Entrant: BMEG Pvt Ltd
The First List
| Entry Title: | Chaos to Cakewalk |
|---|---|
| Brand: | Tally Solutions |
| Client: | Tally Solutions Pvt Ltd |
| Entrant Company: | BMEG Pvt Ltd |
| Confirm: | Presentation Board |
| Physical media is required for your entry please confirm you will be sending.: | 105781 |
| Description: | Disclaimer- Everything you see here is hand drawn. Nothing artificial about it :) Managing business and banking as separate workflows is a messy process for owners. It's a constant juggle between bookkeeping, accounting, banking, and payments. It is inefficient, results in a lot of errors and is highly stressful. This is the frustration that we wanted to bring to life. Putting the owner as the protagonist, we illustrated the chaos and made the frustration visual. Stacks of ledgers, transaction errors, manual processes and the panic when the numbers don’t end up; we put all the problems in one picture. A visceral representation of the problem that makes the business owner feel seen. And then we move down to the solution. An outline of a laptop with TallyPrime 6.0 inside it signals that it is the obvious choice to all the madness and makes it look like the natural next step. One platform that ensures business is sorted. For all the stressed-out business owners, it is time to enter zen mode. |
| Company Credits: | BMEG Pvt Ltd |
| Individual Credits: | Anto Noval (Chief Creative Officer, BMEG Pvt Ltd) |
| Individual Credits: | Vinayachandran T (Senior Design Director, BMEG Pvt Ltd) |
| Individual Credits: | Vibeesh TC (Creative Director, BMEG Pvt Ltd) |
| Individual Credits: | Jaseer K P (Creative Director, BMEG Pvt Ltd) |
| Individual Credits: | Anubhav Sinha (Lead - Graphic Designer, BMEG Pvt Ltd) |
| Individual Credits: | Sahiba Singh (Senior Graphic Designer, BMEG Pvt Ltd) |
| Individual Credits: | Shrutika Chaudhary (Assistant Manager - Strategy, BMEG Pvt Ltd) |
| Individual Credits: | Pooja Gandhi (Assistant Vice President - Brand Strategy, BMEG Pvt Ltd) |
| Individual Credits: | Amita Tandel (Graphic Designer, BMEG Pvt Ltd) |
| Individual Credits: | Anushka Agrahari (Graphic Designer, BMEG Pvt Ltd) |
| Individual Credits: | Neeraj Shrivastav (Senior Creative Director, BMEG Pvt Ltd) |
| Individual Credits: | A Sathya Narayanan (Visual Designer, BMEG Pvt Ltd) |
| Individual Credits: | Shriya Sasikumar Nair (Copy Writer, BMEG Pvt Ltd) |
| Individual Credits: | Arun Jayaprakash (Copy Supervisor, BMEG Pvt Ltd) |
| Individual Credits: | Arindam Goswami (Senior Copy Writer, BMEG Pvt Ltd) |
| Individual Credits: | Neha Kapoor (General Manager - Brand Services, BMEG Pvt Ltd) |
| Individual Credits: | Andy Charles (Chief Executive Officer, BMEG Pvt Ltd) |
| Individual Credits: | Jayati Singh (Chief Marketing Officer, Tally Solutions Pvt Ltd) |
| Individual Credits: | Omkar Sardessai (Head - Brand & Communications, Tally Solutions Pvt Ltd) |
| Individual Credits: | Vasundhara Latwal (Senior Manager - Brand & Communications, Tally Solutions Pvt Ltd) |
