COMMUNICATION DESIGN - Branding & Identity (Brand Expression > Stationery)

The World’s Most Playful Visiting Card - Candy Shop Communications - Candy Shop JPG
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The World’s Most Playful Visiting Card
Brand: Candy Shop
Client: Candy Shop Communications
Entrant: Candy Shop Communications

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The World’s Most Playful Visiting Card - Candy Shop - Candy Shop Communications

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Entry Title: The World’s Most Playful Visiting Card
Brand: Candy Shop
Client: Candy Shop Communications
Entrant Company: Candy Shop Communications
Confirm: Samples of the visiting card
Physical media is required for your entry please confirm you will be sending.: 105781
Description: World’s Most Playful Visiting Card

Business cards had become irrelevant. 88% are thrown away within a week, and the rest are forgotten in wallets or drawers. In 2025, nobody needed another one. That was exactly the problem we wanted to solve.

At Candy Shop, we asked ourselves: what if a visiting card was more than a formality, a feeling? What if it could reflect who we are – playful, surprising, a little unhinged?

So we threw out the rectangle and built something nobody saw coming. A card that looked like candy, unwrapped like a treat, and turned into a highlighter. Designed not to inform, but to delight.

The impact was immediate. People smiled, laughed, and kept it. Some asked for extras. Nobody asks, “What do you guys do?” anymore. They already understood.

In a world where millions of cards are forgotten every day, we made one that people wanted to remember.
Company Credits: Candy Shop Communication
Individual Credits: Umeshwar Adhikari
Individual Credits: Shalini Singh
Individual Credits: Kirti Saini
Individual Credits: Shaurya Singh
Individual Credits: Somya Arya
Individual Credits: Piyush Kumar
Individual Credits: Tuhina Sharma
Individual Credits: Shivanshu Gupta
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